Director: Digital Performance Media Buying
As a member of a very small but established and successful team, you'll play an important role growing the scale of our company. Your goal is to help Peklava via its brands RateZip and MoneySelect to identify new paid marketing opportunities that will earn the company positive returns on its core product: comparison shopping for financial services. This includes but is not limited to pay per click, display, native, programmatic and email.
A successful candidate should possess strong intuitive and analytic skills balanced with a talent finding creative solutions to stubborn problems.
• You will be responsible for driving profitable new user acquisition through paid marketing channels including social, native, display, direct placements, and programmatic.
• Leverage data and consumer insights via analytics reports, optimize experiments and server data to create bespoke user advertising experiences, optimize performance and create new profitable advertising opportunities that are stable and scalable.
•This job is intended for recent college graduates entry-level candidates who show exceptional talent and ability to solve problems from first principles.
• Solid analytical skills, functional applied statistics competency.
• Highly creative ideas for advertising copy, design and consumer experience.
For this to be the right fit, you must want to work on a very small team. You will work directly with the company founder, developer, and content editor. There are no politics, and no bureaucracy, just direct action and results. You will be evaluated and compensated based on your results, which are measurable.
We will offer a competitive base salary, as well as direct profit share on all marketing, spend under your control.
We want you to work in our office 3 days a week for optimal training and knowledge transfer; and 2 days a week WFH.
We offer a 401k and employer contributed health coverage.
Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$75,000/yr - $100,000/yr
Additional compensation range
$0/yr - $200,000/yr
45 Grove St, New Canaan, CT 06840